TV

A few weeks ago we were alerted to the fact that The Head of State, as he’s typically called here (rather than President, which allegedly doesn’t sound so impressive) was going to make an important announcement at 4 p.m. Some people joked that he would announce that he had resigned; or maybe he was seeking political asylum in Britain so that he could see the rest of the Olympic games. Presumably it would be about the war in the East which is beginning to look increasingly unwinnable. Does he have a Syria on his hands?

Anyway, not unusually, he didn’t appear at four o’clock and we gave up watching after five. To this day I don’t know whether he ever did appear. But while we were waiting, the TV station (the state broadcaster, of course) filled in the time with the standard fare: dancing.

Dancing is very useful in this country because everyone likes music, and the theory is that if you ever have a message to convey it should be accompanied by dancing. Since 99% of all the music here has a particular beat, then you can be sure that the dancing will be more or less the same no matter what.

This message was not lost on election candidates, most of whom included dancing crowds in their videos. Nor is it lost on advertisers. Need to sell shampoo?  Show people dancing with happiness with their new hair.  Need to inspire people to worship? Show them dancing inside the church. Want to advertise the latest instant soup? Why not have everyone dancing with joy because it tastes so good.

This is not hi-octane dancing. The norm is for people to simply stand, hands at the side, wiggling their hips and smiling inanely. Feet are allowed to shuffle a little, but one must not fling them around: that’s much too western.

The big advantage is that, as TV material, it’s cheap. It requires no special “Strictly Come Dancing” floor or other props. We saw someone setting up a shoot recently by the river. They had a cheap boombox with a CD in it, a home-movie style video camera, and a team of eight girls dressed in identical kit. And that was that. After half an hour it was in the can.

It is so loved that some people will even prefer it to the daily soaps. So TV stations know that they don’t have to worry that people will turn off if they fill available time with dancing, and they have almost limitless supplies to do so.

But there comes a time when the standard model doesn’t seem quite right, so while waiting for the President to come on, the station decided to screen something different.

Scene: an operating theatre, with a bloodied almost dead girl on the table. Someone is trying, in rhythm with the music, to resuscitate her with periodic but delicate shoves to the chest. They put an oxygen mask on her. Getting bored with the helpless case in the operating theatre, the scene changes to the ward where nurses are dancing around more horribly wounded patients. A doctor comes in (we know he is, because he has a stethoscope round his neck) and with a beatific grin sashays through the ward, his chorus line following him, ignoring the poor patients. And so it continues, for a good fifteen minutes, crossing between mutilated bodies and jolly dancing nurses all to the relentless beat of happy music.

I was mocking it, much to the consternation of my politically sensitive Congolese colleague. “They,” he said, very seriously, and without any sense of irony, “are expressing the national outrage at the conditions in the East.”